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Garnica to grow North American business

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Garnica, a leading manufacturer of premium sustainable plywood made using farm-grown poplar from Spain and France, is making a substantial commitment to expand its business in North America.
With permits for future multi-unit construction projects continuing to rise, Garnica recognizes that a permanent facility in the U.S. market is a key to maintaining growth.
In addition to showcasing its extensive collection of panels at IWF in Atlanta this summer, and unveiling its newest line-up of innovative products in the North American market, Garnica has also announced a new factory in Uruguay to be operational by 2024.

This factory will:
- Improve its production process by speeding up delivery, thereby shortening lead time,
- Enable Garnica to have access to new wood species of local PEFC and FSC certified farms,
- Support the company’s commitment to the environment by reducing the environmental impact of transportation (factory is significantly closer to the NA market)
- And support the company’s commitment to rural development.

This announcement follows the recent appointment of Hugues Paulin to VP of Sales in North America this past fall and the building of a more robust team including Toborah Otte as marketing lead. Paulin’s extensive experience in the hardwood plywood industry in both sales and purchasing will help Garnica continue to grow its market share and increase its presence in the building sector.

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